Collage is an artistic technique that combines different materials to form a new concept. This style of art is not only distinctive but also feels fresh to viewers, making it highly engaging and attention-grabbing in online advertising.
The two horizontal frames highlight gatherings of family and friends. They were designed for an online hypermarket, illustrating how simple grocery shopping can be, allowing customers to spend more quality time with their loved ones.
To create these pieces, I used real photos of the company’s packaging and employees, blending them with additional visual elements. I even included a playful touch by featuring my cat, Mandy, in the bottom collage. This mix of authentic imagery and imaginative detail resulted in a seamless balance between reality and fiction. These collages proved highly effective in online marketing campaigns, driving brand awareness, increasing customer interactions, and boosting sales thanks to their originality and strong visual appeal.
The next collage showcases products from a renowned coffee brand. Every element in this artwork, including walls, windows, furniture, flowers, and even people, was carefully selected and combined to form a cohesive piece.
This collage captures the influence of coffee in all aspects of life and has been featured in digital advertising campaigns.